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AKG | Christie's International Real Estate

As a senior graphic designer at this successful real estate brokerage for over three years, I made significant contributions to the company's branding and marketing efforts. My work played a vital role in enhancing the overall visual identity of the brokerage and promoting its unique positioning in the market.

Here's a summary of your accomplishments:

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  1. Multiple Rebrand of AKG + AKG | Christie's International Real Estate:

    • I played a key role in differentiating the AKG brand from other agencies, giving it a distinct voice and making it stand out in the market.
       

  2. AKG + AKG | Christie's International Real Estate Branded Template Creation:

    • I developed a wide range of branded templates for various marketing materials, including e-blasts, social media posts, postcards, brochures, flyers, door hangers, signatures, business cards, digital banners, buyer's and seller's guides, client presentations, marketing reports, and notecards.

    • These templates enabled agents to effectively represent the AKG brand and streamline their marketing efforts.
       

  3. Listing Presentation:

    • I created a comprehensive 75+ page listing book with AKG branding, showcasing the agency's accomplishments and resources.

    • This unique presentation set AKG apart from competitors and left a lasting impression on potential clients.
       

  4. Agent Logo Design + Animation:

    • I designed unique logos for agents, allowing them to establish their personal brands within the AKG framework.

    • Additionally, I animated logos for agents requesting website or video collateral, adding a dynamic element to their branding.
       

  5. AKG + AKG | Christie's International Real Estate Portal Templates in Design Studio:

    • I developed a series of branded templates that agents can directly utilize for their marketing efforts, including e-blasts, flyers, social media posts and stories, postcards, listing presentations, and holiday posts.

    • These templates increased efficiency and maintained brand consistency across various marketing channels.
       

  6. Creation of Marketing Kits:

    • I developed AKG Essentials, a comprehensive marketing kit for promoting listings.

    • This kit included brochures, social media assets, e-blasts, and PPC ads, ensuring a cohesive and impactful marketing approach.
       

  7. Agent Onboarding & Communication:

    • I actively engaged with agents within the brokerage, conducting weekly meetings and providing marketing collateral plans to establish their unique brands within the guidelines.

    • My  expertise and support helped agents succeed and maintained clear communication channels.
       

  8. Aaron Kirman Projects:

    • I was extensively involved in various design projects for Aaron Kirman, including social media content, advertisements, presentations, and partnership collateral + marketing books.
       

Overall, my contributions as a senior graphic designer significantly elevated the branding and marketing efforts of the real estate brokerage. My creative designs, comprehensive templates, and support for agents played a crucial role in establishing a strong brand presence, attracting potential clients, and promoting successful listings.

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